Integrating print and digital under one roof.
Cross Channel Marketing
Cross channel marketing campaigns: speak with your audience – not at them
Our cross channel marketing campaigns allow you to integrate and deliver your messaging across multiple channels on a personal, timely and relevant level. There is no question that communicating seamlessly with customers across marketing channels will impact response rates and the lifetime value of your customers. With the explosion of media channels customers consume in their path to purchase, our cross channel campaigns make sense of all of those touch points in one cohesive strategy.
Combining our enhanced data and variable data direct mail capabilities with the power of the emfluence Marketing Platform, we can easily create, deploy, and track high-ROI, automated, cross channel marketing campaigns in no time. We will help you leverage variable-data direct mail, permission-based email, personalized landing pages, surveys, online forms, social media and more. We can also track response rates in real time, provide automated online assessments, and help with campaign testing. Boelte-Hall your one-stop shop for one-to-one marketing communications.
Key benefits of our cross channel marketing campaign approach:
- Data is utilized to make messaging relevant
- Your audience chooses their preferred communication method
- Multiple touches result in improved response
- Provides more individualized communication than traditional static approaches
- Easy to A/B test content and adjust real-time
- Automated email communications
- Measurable engagements and ROI
Cross channel is convenient
Boelte-Hall’s cross channel campaigns seamlessly integrate personalized direct mail with permission-based email, landing pages, mobile landing pages, surveys, online forms, Facebook, Twitter, LinkedIn, QR codes, short URLs and more – and manage it all under one roof.
Create and measure success
Boelte-Hall can work with you to create a measurable, effective integrated marketing campaign that will strike a chord with your customers. Relevant messaging tailored to your audience helps increase response, reduce cost, and build customer loyalty. You’ll gain trackable results you can use in future communications. Since your messages are built based on your audiences’ personas, recipients will be more receptive to an interactive online conversation with you.