Marketing in a Multi-Channel World

by Boelte Marketing
April 18, 2016

Our lives are filled with distractions. Everyday we are bombarded with electronic media: cellphones, iPads, email, social media feeds, smartphone apps and, of course TV. So, where does print fit in? Right square in the middle. To be effective, marketing needs to be multi-channel. From a consumer perspective, there isn’t print media and online media: there’s just […]