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Personalization_Boelte-Hall

Personalization

by Boelte Marketing
September 28, 2016

Make it Personal! Are you looking for proof that personalized messaging works? An InfoTrends study of the marketing communications practices of various businesses found that marketing efforts featuring a higher level of personalization resulted in a higher return on investment. So go ahead, make it personal! The survey of over 1,000 large businesses across 10 […]

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Best Practices for you Mailing List Boelte-Hall Blog

7 Best Practices for Your Mailing List

by Boelte Marketing
June 30, 2016

Your mailing list is the lifeblood of your marketing efforts. How much time do you spend maintaining it? Many customers invest in data cleansing when they buy a new list, but this is not something that should be thought of as one-and-done; list management is an ongoing process. I’d like to share some┬ábasic steps you […]

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